SEO services Ireland
SEO, search engine optimisation, is the process of getting your site to rank better in search engines with the hope of getting free traffic that converts. I offer freelance SEO from my base in Limerick, Ireland. I have over 18 years of experience and would consider myself an SEO expert. Coming from an affiliate background, everything is based on generating revenue. As Eric Schmidt says “revenue solves all known problems“
It's not as easy as it once was. A lot of people will not be able to compete. There are so many different places to click in the SERPs nowadays, even being number 1 is not as lucrative as it once was. Search is also a zero-sum game. Only one site can be number 1, so no matter how good you are, you might not be able to rank.
Buying ads would be a much better use of time and money. That's not to say you can't do both but stand-alone SEO in the 2020s is risky. I say that as someone who lived off SEO for over a decade as an affiliate. A lot of SEOs don't do anything apart from take your money.
I am results orientated. I will only work with you if I think I can deliver results.
The SEO process
1) Define keywords you want to rank for
2) Check the volume is there for them
3) Set up tracking and a baseline to measure the SEO campaign against.
4) Produce the relevant content
5) Promote content, (usually combined with link building)
6) Go back to step one and try other keywords.
All this can take a long time and in some cases be impossible. What you got to ask yourself for your keyword is, if you were objectively going to put 5 pages in front of a user for a search, would your company/ site deserve to be in that top 5? If the answer is “no”, then no amount of SEO going to help you. If the answer is yes, get in touch and I should be able to help.
I am based in Limerick Ireland but work remotely.
Do you do technical SEO?
Technical SEO is a necessary but not sufficient condition for ranking. Luckily for most WordPress sites, technical SEO is already taken care of. All you need to do is choose your SEO plugin and you're almost there. Popular choices are Yoast, Rank Math and All in One SEO. My choice is Rank Math but they are much of a muchness.
There are other technical things you can do to help your SEO but these are generally one-off things or installing plugins. I fix these issues as part of the overall SEO process. If you need to spend a lot of time on your technical SEO, you probably need a new website.
For me, the things you need to think about are links, content and the SERPs. Technical SEO is a sideshow for most sites.
Why hire a freelancer instead of an Agency?
There are many marketing agencies that specialise in SEO. Some are no doubt great, some not so great. It can be pot luck whether or not you get a good one. They generally have sales and admin staff so will have overheads that I do not have.
Also, a lot will depend on who actually works on your account. You might get an experienced SEO who gets your business or a junior who just runs reports every month.
With me, you get a veteran who has been doing SEO since 2005 and has lived purely off affiliate earnings for a decade. Not many professional SEOs can make that claim.
Free SEO Audit
I am currently testing a new SEO tool. I can run off SEO audits for free (subject to my monthly quota). SEO Auditor checks over 200+ critical ranking factors.
If you want one, fill in the form below.
The audit is provided by an automated tool. It has no access to your search console or Google Analytics which are essential for a full audit.
You will receive a link to the report that details any problems the audit has uncovered.
This is only a basic audit, a full audit is charged at £300. If you have a current SEO, its a small price to pay to know you are on the right track.
The cost
Costs for SEO start at €500 + VAT, per month plus link building with a 3-month minimum contract.
Frequently Asked Questions (FAQs)
Q: How long does it take to see results from SEO?
A: SEO is a long-term strategy, typically taking 3-6 months to see significant results. However, this can vary depending on your industry, competition, and current website status. Remember, SEO is not a “set and forget” solution but an ongoing process of optimisation.
Q: Do you guarantee first-page rankings?
A: No reputable SEO professional can guarantee general rankings, however for a certain sub-set of keywords, especially local ones, I can guarantee results. Search engines use complex algorithms that frequently change. What I can guarantee is implementing proven SEO strategies and maintaining complete transparency about progress and results.
Q: What makes you different from other SEO consultants?
A: Unlike many SEOs, I have over 18 years of experience and have successfully lived off affiliate earnings for a decade. I focus on revenue-generating strategies rather than just rankings, and I only take on clients where I believe I can deliver meaningful results.
Q: Do I need technical knowledge to work with you?
A: No, you don't need technical knowledge. I handle all technical aspects of SEO and explain everything in clear, understandable terms. My role is to make the process as smooth as possible for you.
Q: What's included in the monthly fee?
A: The €500 monthly fee includes keyword research, content optimisation, technical SEO maintenance, regular performance reports, and ongoing strategy adjustments. Each client's package is tailored to their specific needs and goals.
Q: Do you lock clients into long-term contracts?
A: While I require a minimum 3-month commitment to show meaningful results, I don't believe in lengthy lock-in contracts. Our relationship continues based on the value and results I provide.
Q: Can SEO work for any business?
A: While SEO can benefit most businesses, it's not always the best primary strategy. During our initial consultation, I'll honestly assess whether SEO is the right investment for your specific situation. Sometimes, other marketing channels might be more appropriate. Its best for capturing existing demand.
Q: What reporting do you provide?
A: You'll receive monthly comprehensive reports showing your rankings, traffic, and conversion metrics. These reports include clear explanations of what's working, what needs improvement, and next steps in our strategy. This will be done via Looker Studio and you can have an optional call to discus things.
Q: Do you also handle content creation?
A: Yes, content creation can be included in our SEO strategy. However, if you have in-house content creators, I can also work with them, providing SEO guidelines and optimisation suggestions. In the era of EEAT, having an in house expert is often better.
Q: What happens if we want to stop working together?
A: After the initial 3-month period, you can end our collaboration with 30 days' notice. All the optimizations and improvements made to your site remain yours, and I'll provide a handover document with recommendations for maintaining your SEO.
Q: How involved do I need to be in the process?
A: While I handle all the technical aspects, your input is valuable for understanding your business goals and target audience. Regular communication helps ensure our SEO strategy aligns with your business objectives. For bespoke CMSs developer support is usually needed but for common CMSes like WordPress, I can handle everything.
Q: Can you help if my site has been penalised by Google?
A: Yes, I have experience in helping sites recover from Google penalties. During our initial audit, we'll identify any penalties and develop a recovery strategy if needed. If its a HCU penalty, this might be impossible.
Q: Is SEO dead?
A: Well, its not dead but definitely dying. Organic traffic is shrinking each update but for certain classes of query, SEO will still be valuable. You need to look at the SERP and see what it looks like for your keyword.
