I have had a couple of leads recently about Facebook ads and they are not immediately obvious as scams but they are. First from marketingteam@toast-intl.com Name Claire Robinson Email marketingteam@toast-intl.com Subject Facebook ads Your Message We come to you with the purpose of cooperating in marketing TOAST products. For more…
Shopify, the popular e-commerce platform, has been a go-to choice for many businesses looking to establish an online presence. With the Digital Markets Act and accurate conversion tracking, Google Consent Mode has become essential for Google Ads retargeting. However, the integration of Google Consent Mode V2 with Shopify in some…
Update, I came across an installation where cookielaw was just updating the consent to true no matter what. This is what cookie pro said after some back and forth. Here is the official documentation not behind a paywall. https://my.onetrust.com/s/article/UUID-d81787f6-685c-2262-36c3-5f1f3369e2a7?language=en_US&topicId=0TO1Q000000ItVuWAK If you add oneTrust CMP on the GTM for consent mode,…
With all the talk of consent mode v2, the Digital Markets Act and how it affects, you may be looking for a one off software cost. They are very hard to find and I’ve not found one that is unlimited yet that supports consent mode v2. Do you wonder why…
There has been a lot of chatter recently about the Digital Marketing Act and Google. You can read their update here The most significant change that needs your attention this year is the upgrade to Google Ads’ Consent Mode V2 (CoMo V2). This change is not just an update; it’s…
This blog is inspired by a list of Looker Studio tutorials, originally compiled in this Excel sheet and shared via LinkedIn. Whether you’re a beginner eager to dive into the world of data analytics or a seasoned professional looking to enhance your skills, our list of tutorials offers a wealth…
I recently tried out the new appointment scheduler from Google. Its OK but its a case of why? There are other schedulers out there that work perfectly. 1. Google Calendar’s Appointment Scheduling 2. Cal.com (formerly known as Calendso) 3. Calendly you can book via the calendar above or they provide…
These are two critical elements: web hosting and domain registration. It’s a common misconception that paying for web hosting includes domain ownership. This blog post aims to clarify these distinct concepts and explain why, when I provide hosting, I maintain a clear separation between hosting services and domain registration. You…
There has been a lot of hype around Google’s new models, namely the Gemini Ultra. However, thats not going to be released until 2024. The less powerful Gemini Pro has been released though. Its unclear whether people in the UK and Ireland have access to Pro via Bard but there…
If you are going to be using cookies to tracks ads, you need consent in Europe and other parts of the world. GDPR is not always enforced but if you are using ga4 or native ads tracking with Google ads, you should ask for consent. You can use consent mode…
As we draw closer to the end of the year, I find myself reflecting on the upcoming trends for 2024 in the world of digital marketing. As a freelancer who’s always on the pulse, I am convinced 2024 is all about AI and Paid. The End of SEO As We…
I have recently looking at changing hosting providers as client sites are getting bigger all the time. Even a small brochure site can get over 1 gig after a while and with emails, backs up and staging environments, a lot of reseller account I have are running out of space….