If you’ve recently received an email from Microsoft regarding “Action required: Update your site to respect user consent,” you’re not alone. Microsoft has begun enforcing stricter privacy standards for its Universal Event Tracker (UET), particularly for users from the European Economic Area (EEA), UK, and Switzerland. In this comprehensive guide,…
For Christmas, I got one of those calendar puzzle things that you get a puzzle every day. I’ve come up with an idea to use these puzzles to test the latest LLMs and see which one is the most clever. I’m going to test GROK 3 vs O1 vs GPT…
Key Points Why Marcel Digital Stands Out Marcel Digital, based in Chicago, is an award-winning digital marketing and web development agency with over 20 years of experience. They specialize in Google Analytics 4 (GA4) consulting, helping businesses optimize their data tracking and reporting. Their team is Google Certified, ensuring high-quality…
Understanding Google Smart Bidding with Maximise Conversions When it comes to running successful Google Ads campaigns, one of the most important elements is having the right bidding strategy (as well as tracking). A common approach many advertisers rely on is manual CPC (cost-per-click), where you set your own bids. However,…
Recently, I’ve encountered an unusual and frustrating issue where my Google Ads conversion tag suddenly started failing. The Google Ads conversion tracking template provided within Google Tag Manager is something of a “black box,” so diagnosing the root cause hasn’t been straightforward. What’s Happening?At first, I suspected a consent issue….
Straico is probably the best app I’ve ever had. I use it everyday, and it has a handy API that you can use to generate text in spreadsheets. Here’s a free integration from Aah sheets. Introduction to Straico AI Google Sheet The Straico AI Google Sheet is a newly developed…
Speech-to-Text Showdown: Comparing Whisperflow, Mac Whispers, and Google Docs Speech-to-text technology has revolutionised the way we interact with our devices. Whether you’re a writer looking to transcribe ideas quickly, a student taking notes, or simply someone who prefers speaking over typing, having an efficient speech-to-text app can significantly boost your…
In an unprecedented and exciting move, Cookie Information has introduced a new free plan, revolutionising the way businesses approach basic cookie management. Most small and medium-sized enterprises (SMEs) primarily seek a straightforward compliance solution without the burden of monthly subscription fees. This offering significantly outperforms competing solutions, providing up to…
If you use the free plan of CookieYes, you would have got the email today about them announcing a significant change to their pricing and service plans effective December 01, 2024. As a long-time user of their free service (and cheerleader) Here are my thoughts and guide you through what…
Comparison Shopping Services (CSS) for Google Shopping in Europe, particularly in the UK and Ireland, is an easy way to boost your ROI. Here’s a guide to help you understand what they do. What is a Comparison Shopping Service (CSS)? A Comparison Shopping Service is a website that collects product…
Before I get to the meat of this blog post, I just want to explain that I’m not some guy that’s peddling any agenda. I’m just looking at the data. I’m a 20-year veteran in the SEO game. I cut my teeth in SEOBook.com and Wickedfire forums back in the…
Using Betteridge’s law of headlines, the answer is simply ‘No’ I was sent a Twitter thread today from somebody about some SEO tips, and one room walls that exact match domains still work. I actually don’t believe that’s true, and the latest Google leaks about the API documentation do suggest…