Google Local Services Ads (LSA)

Get Your Business to the Top of Google with Local Services Ads
When potential customers search for your services, you want to be the first business they see. With Google LSA Ads, you can be.
- Pay for Leads, Not Clicks: You only pay for actual phone calls from potential customers.
- “Google Guaranteed” Badge: Build trust with a badge that shows Google has vetted your business.
- Top Placement: Appear above regular Google Ads and organic search results.
Are Your Competitors Getting All the Calls?
The majority of local searches happen on Google. When someone in your area needs a plumber, electrician, or cleaner, they see Local Services Ads at the very top of the results page. If you're not there, you're losing business to your competitors.
The Solution: Google Local Services Ads (LSA)
I can get your business featured at the top of Google, complete with the “Google Guaranteed” badge and your phone number displayed prominently. The best part? You only pay for genuine leads.
About Me
I'm Ben Luong, and I help local service businesses get found on Google. I discovered Local Services Ads while managing regular ad campaigns and saw how they allowed some businesses to appear above everyone else. The application process can be complex, and many businesses get rejected because they don't provide what Google needs. I can manage this for you. I work in the UK and Ireland mainly but can set this up in any geo where LSA ads run.
What You Get
- Top Position on Google: Your business will appear above regular ads and Google Maps for relevant local searches.
- Google Guaranteed Badge: This badge helps you build trust with customers.
- Pay Per Lead: You only pay for phone calls from potential customers, not for clicks.
- Professional Setup: I handle the entire application, verification, and setup process.
- Ongoing Management: I provide weekly bid management and monitor performance to maximize your calls.
- Dispute Invalid Leads: I can help you dispute charges for irrelevant calls.
- Works for Most Local Services: This is available for plumbers, electricians, cleaners, HVAC specialists, locksmiths, and many other service businesses.
Simple, Transparent Pricing
Get to the Top of Google Local Results
£300/month + £300 one-time setup fee
What's Included:
- Complete Local Services Ads application and setup
- Business verification assistance
- Professional profile optimization
- Weekly bid management
- Monthly performance reporting
- Ongoing support
(Note: You will pay Google directly for leads, which typically range from £10-£50 per call depending on your industry.)
Don't Wait – Your Competitors Are Already There
Local Services Ads are becoming more popular. Every day you wait is another day your competitors are getting calls that could be yours.
Ready to Get More Phone Calls from Google?
Fill in the form below to get your Local Services Ads set up or to find out if your business qualifies. I can run regular ads as well, which complement this.
I can also revamp your website as well for £500 pounds plus VAT. A lot of trade businesses run on old websites which aren't optimised for Google and LLMs.
I am based in Limerick and occasionally Sheffield, so I can actually meet in person too.
FAQs
Does my business qualify for Local Services Ads?
Most home service businesses are eligible. I can confirm if your business type qualifies.
What's the difference between Local Services Ads and regular Google Ads?
Local Services Ads appear higher on the page, and you only pay for phone calls. With regular Google Ads, you pay for every click.
How much do the phone calls cost?
This varies by industry and location but is typically between £10 and £50 per call.
Do I need to change my website or phone system?
No, customers will call your existing business phone number.
How quickly will I start getting calls?
Once your application is approved (which can take 1-3 weeks), you can start receiving calls within a few days.
What if I get calls for services I don't offer?
You can dispute these charges with Google. Part of my service includes managing this for you.
Can I pause the ads if I get too busy?
Yes, you can pause your ads at any time.
Documents needed
To complete your Google Local Services Ads setup and get the “Google Guaranteed” badge, you will need to provide the following:
- Proof of Insurance: You will need to submit a certificate of insurance for your business.
- Business Registration: This involves providing documentation that proves your business is legally registered.
- Business Profile & Verification: You'll need to verify your business information, which may include providing your business address and details for a background check.
- Customer Reviews: You will need to gather reviews from previous customers to be displayed on your ad.
- Budget: You will need to set a budget for how much you want to spend on leads

