TLDR – they don’t exist in the reports, either the standard or the explore. asked on a Facebook GA4 group.…
Content Groups in GA4 and bugs in it
Content groups is something you can add in GA4 with tag manager. Basically, you just create a table or variable…
Free Alternative to Google Analytics and GA4
As I am a Google Analytics consultant, I don’t really have the need for an alternative to GA4. I’ve seen…
New Enhanced Measurement for Tracking Forms in GA4
One of the main benefits of Google Analytics 4 is the auto-tracking of events. Enhanced measurement lets you measure interactions…